“THE MOST BEAUTIFUL DAY OF YOUR LIFE…... COLOURED WITH FLOWERS”Commissioned by Bloemenbureau Holland, the Dutch floral arrangers Johan Huisman and Johan Martens developed a beautiful bridal catalogue for the Polish and Italian florist. This inspirational catalogue offers florists information and step-by-step instructions for the creation of bridal bouquets.
The catalogue consists of 6 sections. The first five sections are each characterized by a colour theme. Each colour theme is accompanied by a display of 4 bouquets plus 2 bouquets with step-by-step instructions on how to create them. The sixth section includes photos of products by colour, complete with the Latin name and the availability of the flowers. The book is a good tool which will help florists to better serve their customers.
As a result of its overwhelming success, the bridal catalogue has now been translated into English, Greek, Portuguese, Spanish, Czech and Slovakian.